4.07.2010

Off-seasons now accepted?

Can we call an end to the long-running false hope of the "four-season" resort? The Reno Gazette-Journal reports today on the three-week closure of the Ritz Carlton in Lake Tahoe this spring. The articles quotes Gary Horvath, managing director of the business research division of the Leeds School of Business at the University of Colorado at Boulder, as saying about the ski industry, “There’s a lot of seasonality to the industry and you have to be able to react to that if you want to stay in business.” Well, sure. And never more so than today. And he points to the seasonal closures at the Little Nell hotel as an example. And indeed, The Nell will be closed from April 11 through April 30 this spring. "This is just business as usual for many luxury ski resorts," Horvath is quoted as saying. Maybe it is now, but for years resorts have fought back against the reality of off season and were trying to be "four-season" resorts. No more?
blog comments powered by Disqus